Dr Greg Hughes
Greg is a Lecturer in the Design (Visual Communications) program at Western Sydney University. As a versatile practitioner in the fields of design, media art, and music, Greg brings a unique blend of expertise to his teaching. His passion lies in inspiring students to bridge the gap between their visual design knowledge and the realms of coding and motion graphics.
Philosophy
Greg’s creative approach is founded by an artist-engineer mentality and is driven by the importance of iterative processes and learning by ‘making and doing’. Greg’s interdisciplinary mindset highlights his ability to create connections and discover hidden relationships in his audio-visual projects. Recently, his philosophy is driven by communicating science and bridging indigenous knowledge through signal processing and data blending. Greg’s perspective is further shaped by undertaking site-specific and speculative place-based projects, where he designs audio-visual systems that facilitate dialogue and uncover patterns between seemingly disparate signals.
Work/ Research
Greg is a firm believer in creative practice and output as research—the generation and transfer of knowledge through making and doing. Through his work, Greg actively seeks to spark curiosity and engagement with significant topics and important or fragile sites by exploring the disruption, combination and distortion of communication channels and signals—human and more-than-human. While choreographing his outcomes through meticulously designed audio-visual systems, Greg maintains the fidelity of the data used while leaning on interpolation techniques for translation to representation. However, it is important to note that his work actively avoids concern for strict objective, formal or empirical data representation, instead serving as an expressive assemblage of channels and signals.
Teaching
Greg specialises in teaching Motion Design, Web Design, Interactive Design, and emergent modes of Digital Publishing. Through these disciplines, he equips students with the skills and knowledge necessary to thrive in a rapidly evolving digital landscape. By encouraging the fusion of design principles with innovative technologies, Greg empowers his students to create engaging and dynamic digital experiences.
With his understanding of design principles, coupled with his expertise in digital production, Greg offers a comprehensive and project-focused education to aspiring designers. His commitment to pushing students to not only be problem solvers but problem seekers ensures they are well-prepared to embrace the ever-changing landscape of visual communications.
Qualifications
Greg holds a PhD from the University of Wollongong, where his research centred on a theory of ‘trace’ and the tracking of signals across hybrid analogue-digital technologies. His work draws upon the interdisciplinary field of Media Archaeology, which explores media technologies’ cultural techniques and implications. See his PhD here: Articulations of Trace: Analogue-Digital Conversion in The Age of Transversal Reproduction


